Mesa Air Networks
Luis Ortega, Owner · luis@mesaairnet.example · (928) 555-0107
Fit score
53/100
Status
Nurture
Routed to
Not routed
Est. ARR
$57K
Speed-to-lead
✓ touched in 50m
Score breakdown qualify at 65
Subscriber base14 / 30
3,400 subscribers → 2k–5k subscribers band
ISP type12 / 20
Fixed wireless only: fits, smaller deal sizes
Current billing / OSS stack19 / 25
QuickBooks + generic CRM: outgrowing accounting-led billing
Trigger & intent8 / 25
Content download +8
Total fit score53 / 100
Clay enrichment +6 fields · SAMPLE
- Form gave
- Name, email, company, subscribers (2k-5k), message
- Stack
- QuickBooks + generic CRM
- Added
- Subscriber count · ISP type · Current billing / OSS stack · HQ location · Employee count · Service footprint
- Triggers
- None found (funding, hiring, leadership checked)
Rep brief for nurture owner
Why now
Content download from /resources/isp-billing-migration-guide (facebook / paid-social / wisp). They wrote: "(Downloaded: ISP Billing Migration Guide)"
Account
Fixed wireless only · 3,400 subscribers · Yavapai County towers · 18 employees
Angle
Small teams wear every hat, so automation matters more than features. They've outgrown accounting-led billing. Lead with automated invoicing, proration and a self-serve portal.
Next step
Below 65. Keep in the nurture sequence; Clay re-checks for funding, hiring and leadership triggers weekly.
Routing → HubSpot Emerging · US West
Below 65: nurture sequence, not routed
| Contact | lifecyclestage | marketingqualifiedlead |
| Contact | hs_lead_status | OPEN |
| Company | hubspot_owner_id | Nurture queue |
| Company | fit_score | 53 |
| Company | subscriber_count | 3,400 |
| Company | current_bss_stack | QuickBooks + generic CRM |
Drafted first reply
To: luis@mesaairnet.example · From: gaiia team · Logged to HubSpot timeline
SubjectISP Billing Migration Guide: next step for Mesa Air Networks
Hi Luis,
Thanks for reaching out. You mentioned: "(Downloaded: ISP Billing Migration Guide)"
QuickBooks is great until plan changes and proration start eating your week. Automated invoicing plus a customer portal usually takes that off your plate first.
Would a 15-minute call help map the checklist to your setup?
gaiia team
gaiia
