Bluestem Broadband
Karen Lindgren, CEO · klindgren@bluestembb.example · (402) 555-0110
Fit score
97/100
Status
Qualified
Routed to
Rep B
Est. ARR
$185K
Outreach
step 1/3
Score breakdown qualify at 65
Subscriber base27 / 30
11,000 subscribers → 10k–50k subscribers band
ISP type20 / 20
Fiber-first ISP: core ICP: fiber builds need billing + provisioning together
Current billing / OSS stack25 / 25
Homegrown + spreadsheets: biggest pain, no switching cost
Trigger event25 / 25
$72M funding (≥ $50M) +25
Total fit score97 / 100
Trigger event 5d ago
Funding$72M BEAD award to triple its fiber footprint
State award covers 24,000 new locations over four years. Current subscriber base is 11,000.
Source: SAMPLE — state broadband office award list · Clay column: Funding events (Clay)
Rep brief for Rep B
Why now
Funding: $72M BEAD award to triple its fiber footprint (5d ago, via Funding events (Clay)).
Account
Fiber-first ISP · 11,000 subscribers · Central Nebraska · 95 employees
Angle
Fiber growth means new passings, install scheduling and plan catalog changes every month. Every new plan or install adds manual work. Lead with one system for billing, provisioning and field ops, and fast onboarding.
Next step
Send step 2 (LinkedIn) today.
Routing → HubSpot Mid-Market · US Central
Rep B owns Mid-Market + Emerging · US Central + US West
| Contact | lifecyclestage | salesqualifiedlead |
| Contact | hs_lead_status | IN_PROGRESS |
| Company | hubspot_owner_id | Rep B |
| Company | fit_score | 97 |
| Company | subscriber_count | 11,000 |
| Company | current_bss_stack | Homegrown + spreadsheets |
| Company | trigger_type | Funding |
| Company | trigger_detected | 5d ago |
| Deal | dealstage | appointmentscheduled |
3-step sequence · built on “Funding”
✓
EmailDay 1sent
Subject: $72M build: billing + provisioning before the first installs
Hi Karen,
Congratulations on the $72M. State award covers 24,000 new locations over four years. Current subscriber base is 11,000. Builds like this usually stress the back office before the network: new plans, new install volume, and grant reporting all land at once.
Teams moving off spreadsheets usually tell us the first win is month-end: billing, provisioning and payments finally agree with each other.
Worth 20 minutes next week?
Rep B
gaiia
2
LinkedInDay 3next
Hi Karen, congrats on the $72M award. I work with ISPs scaling billing and field ops through grant-funded builds and would be glad to connect.
3
PhoneDay 6
Opener: "Karen, this is Rep B from gaiia. I saw the $72M award. I'm calling because the operators we work with say the back office is what slows down the first installs."
Ask: "How many systems does a new subscriber touch between order and first bill?" · "When does your current billing contract come up?"
Voicemail: "Karen, Rep B at gaiia, following up on my note about your build. I'll send one more email and try you again Thursday."